Mar 7 / mark

The Road to SxSW

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Laptop Sticker For any internet startup, the South by Southwest (SxSW) Interactive Conference in Austin, TX is one of the most important events of the year. At least that is what we have been told. David and I are both SxSW virgins and therefore don’t really no what to expect. However, we can not ignore the buzz around the March 7th event. Everyone and anyone from the Valley to Mumbai who is involved with the Web will be in Austin, TX to participate in the enormous conference. Last year’s conference was attended by more than 125,000 attendees (including the Music portion of the event); and, the Interactive portion of the event is expected to draw in more than 7,000 participants.

Given the huge amount of potential exposure, NutshellMail.com can receive from the event, we have decided to update our website to let you find out more about our service. Although, we are not yet ready to grant access to the service, we have spent the past several weeks preparing for the Conference. In fact, tonight marks our 5th night in a row working past 3 AM.

In addition, to preparing the website for the SxSW conference, we have printed t-shirts, lap-top stickers and moo cards, all standards for internet startups looking to get some exposure at the conference. At least that is what we are told.

It is now, 3:32 a.m., on the eve of the Conference, we are still working on the site and we both need to pack before leaving from Houston to Austin in less than 6 hours. Hopefully, we can get some sleep. But, hey, this is what we signed up for when we decided to quite our day jobs and do this “internet thang.”

The NutshellMail T-Shirt (Back)

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The NutshellMail T-Shirt (Front)

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